Presenting Cohort 7, Summer 2017

We guess the old adage “Time flies when you’re having fun” is true, because although it seems like just last week we announced Cohort 6, it wasn’t. Three months have passed and we’ve officially welcomed two new companies into our program.

On July 24th, Tyfone and SIMPLENIGHT joined us at the Jaguar Land Rover Tech Incubator, making up our seventh cohort since launching last year. With one company working to increase data security, and the other focused on personalizing consumer experiences, these startups are working on issues that directly impact our customers today.

In the hyper-connected digital world of cloud, mobility, and IoT (Internet of Things), legacy security methods have proven to be ineffective because they trade-off convenience for security and result in a fragmented array of solutions. This ineffectiveness and fragmentation affects ease of access to everything from financial services to connected cars.

Enter Tyfone, with the goal of bringing digital security that is convenient and converged. By inventing energy efficient technologies, Tyfone brings the security of chips in your credit card to the convenience of using your mobile phones through its patented SideCard™ product. SideCard packs security, radio and battery technologies in an easy to carry ultra-thin credit card form factor that otherwise would be 25 times larger. With a simple push of a button it delivers the highest level of security sufficient for military grade applications without the need for complex passwords and cumbersome enrollment.

Tyfone currently has 140 issued and pending patents, and serves key industries with converged omnichannel security needs such as financial services, critical infrastructure, transportation, and the US Government.

As cars become increasingly connected, shared and autonomous, the transportation industry will become the hub for enabling a variety of payment and commerce services. Such services require both security and convenience – not trading-off one for the other. When it comes to connected cars, Jaguar Land Rover is always looking for new ways to increase security and convenience for its customers. Tyfone’s solution provides opportunities to explore secure access to connected cars, as well as secure enrollment into apps for transportation services. By collaborating with Tyfone, Jaguar Land Rover hopes to provide customers with a wide range of personalized transportation services that are secure, “push button,” and convenient.

SIMPLENIGHT is a Business to Business (B2B) Global Distribution Platform for In-Destination Experiences such as tours, activities, dining, shows, events, attractions, transportation, nightlife, hotels, and more. SIMPLENIGHT enables companies to sell all of the things to do in a city to their customers in addition to their own core offering, while sharing in the revenue.

SIMPLENIGHT currently offers consumers over 500,000 bookable products in more than 1,300 destinations spanning over 150 countries.

Jaguar Land Rover customers want customized experiences – and we want to deliver them. Partnering with SIMPLENIGHT allows us to explore giving our customers the ability to search and purchase personalized experiential inventory in hundreds of cities, and across numerous verticals worldwide, from the comfort of their vehicle.

Our customers are our number one priority at Jaguar Land Rover. Accordingly, we’re excited to work with Tyfone and SIMPLENIGHT over the next six months to find new and better ways to serve them. We can’t wait to see what’s ahead!

If you’re part of a startup working on something innovative in the mobility space and would like to learn more about the Jaguar Land Rover Tech Incubator program, click here

Introducing our Spring 2017 Cohort

If you’re active on any social media sites, you’ve probably read that here in Portland we’ve been having the second wettest stretch of months in 75 years. It’s been really wearing on us… but the good news is we’re seeing the sun again – and we’re pretty excited about it. There’s other good news for us to be excited about, too: our next Cohort!

Earlier this month we welcomed two companies, LISNR and PILOT, to the Jaguar Land Rover Tech Incubator. These companies joined us May 1st and make up our sixth cohort since launching the program in January of 2016. One takes us into a new space: data transmission over audio, and the other provides opportunities to continue advancing our explorations into the connected car space.

Read on to learn more about LISNR and PILOT and why they were selected to participate in our program.

It’s becoming increasingly difficult to facilitate connections between devices in close proximity to each other due to issues like bad connectivity, limited range, battery drainage, and the need for additional hardware. LISNR’s aims to solve these problems – and more – through its proprietary ultrasonic audio technology which uses software and sound to securely transmit customizable streams of data every second over audio that is just above the human hearing range.

LISNR’s current goal is to improve overall in-car connectivity as it relates to seat personalization, remote app pairing, and keyless access. The company is also working to eliminate the risks of peer-to-peer data transmission over connected devices through its ability to transmit data in an offline environment.

Jaguar Land Rover is excited to partner with LISNR and explore future use of the existing in car audio system for applications beyond just audio such as proximity data transmission, second-screen functionality, and in-vehicle aggregated media experiences.

PILOT’s mission is to reduce the number of lives that are lost in traffic accidents every year. The startup believes that existing cars could be made smarter and safer by using their technology.

Instead of developing a fully autonomous car which could take 10 to 15 years, PILOT has built a 3-part solution that offers the ability to apply modern Advanced Driver Assistance Systems (ADAS) features, and autonomous driving capabilities, to legacy vehicles currently on the roads.

PILOT can assist with navigation, monitoring of blind spots, road sign recognition, surround view, collision avoidance, emergency 911 calls, parking assistance, lane departure alert, and obstacle detection. Through collaboration with the PILOT team we will be able to further investigate using crowd sourced data from aftermarket Advanced Driver Assistance Systems (ADAS) solutions to build the next generation of autonomy algorithms.

The technologies LISNR and PILOT are developing present us with endless opportunities to broaden our scope of knowledge across future technologies. We’re excited to spend the next six months working alongside these teams, and looking forward to seeing what comes out of the partnerships.

Applications for our next cohort are now open. If you’re part of a startup building innovative technology that has the potential to be adapted and/or integrated into an automotive environment and would like to learn more about the Jaguar Land Rover Tech Incubator program, simply click here.